Blogs

Search Blogs

Categories

Categories

Influencer Marketing

6 ways to influence better

As a content creator, you turn your passion into a career. When you create art, you present a piece of your heart to the audience. Therefore, you need to make sure that your content not only has a good reach but also appeals to the viewers.

Read More »
Influencer marketing
Influencer Marketing

Network effects from micro-influencers

In the current era, it is thus advisable to have a network of micro-influencers involved in your marketing mix than one mega/celebrity influencers. Here’s how you can create a ripple effect using micro-influencers and their unique ideas and content.

Read More »
Influencer interview series vol 1

A DAY IN THE LIFE OF A CONTENT CREATOR Series 1 Vol.1

Meet creator Rabia Singla (@rabiasingla), a Haryana-based photographer, travel and lifestyle blogger, and the founder of a creative agency – The Moody People Co. In an exclusive interview with Zura, Rabia gives us a quick peek into her creative life and the nature of her job as a content creator.

Read More »
Building and Growing Brands

Dear Brands

Dear Brands,The times are trying more than ever. But as the adage goes “Grow through what you go through”, we believe now is the perfect opportunity to implement it into action. As the pandemic crisis is escalating by the day, it has become an important need of the hour to adopt new mechanisms to sustain in the market and keep flourishing positively in the near future as well.

Read More »