Effective multi-tasking is a skill that comes with great determination, time management, and patience. Our next creator is and an award-winning Youtuber who runs a successful Indian Food channel (Healthy Kadai) along with being a mother of two. Meet Richa Gupta, a food blogger whose journey started with a video shot by her husband just for fun and now has a following of 100k+ subscribers on Youtube. In an exclusive interview with Zura, she gave us an inspiring view of her daily life as a food blogger.
YouTube is home to over 50 million creators. Being one of the oldest online platforms to provide a medium for showcasing talent, YouTube has motivated many to follow their passion and earn a living out of it as well. It gives birth to a pool of talented artists every year, out of which many manage to do exceptionally well in creating an impact on us. Here are some of our favorites you must check out:
Meet Yuvraj Dua (@tohzindahotum). He is a comedy-content creator, huge cricket enthusiast and a firm believer of ‘entertaining yet educating’ through his videos. In an exclusive interview with Zura, Yuvraj tells why it is important for social media creators to be vocal about current issues through their content and also gives us an insight into his daily life as a content creator.
Why are men expected to suppress their emotions? Why is toughness regarded as a masculine trait? Why do appearances define us? Who made these gender roles? Who created these labels? Every day, we see a lot of victims of such stereotypes, being bullied for not being masculine enough, not fitting in the conventional frames which restricts us from exploring ourselves. Our next creator boldly fights against these issues. Meet Dhruv Shah(@dhruvshah96), a two-time TEDx speaker, actor, and a spoken word poet, who never misses raising his voice for issues prevalent in the society.
Creators are no doubt reining the digital marketing realm today with their excellent creative skills and authentic content presentations. But little do we know about the BTS or ‘behind the scene’ workforce or crew that incredibly aids to the whole magic of creators! Yes, for today’s episode of ‘A day in the life of a Content Creator’, we aimed to move a bit ‘out of notch’ yet have an exciting conversation with one of those special people who enable creators to work their way out. Meet Mahak Malik (@mahakmalik1.0). She is a fashion stylist, PR and a brand consultant all-in-one.
Today, digital marketing is no doubt gaining popularity and is the sought after medium of production and presentation. But what we do not know is the high potential which vernacular content holds in leveraging digital marketing campaigns, especially for local brands. With over 234 million native Indian speakers on the internet (Source: Business World), the power of this potential market cannot be underestimated.