YouTube has given wings to many content creators who desire to pursue their passion. This blog focusses on how to become a great YouTuber and increase your following. Just like a business plan, content creation and distribution depends on many factors. Therefore, if you’re planning to enter into the world of YouTube, you must get yourself familiar with the steps you need to cover:
- Follow your passion:
The content that you create would be engaging only when it comes straight from your heart. When you do what you love, it reflects in your content. The passion you have for your craft will ultimately lead you to gain a pool of loyal followers who’ll be able to resonate with you.
- Define your goals:
Before creating your channel, you need to decide the objective that you wish to achieve through it. The definition of success varies for different individuals: whether it’s the high number of subscribers & views, or it’s the monetization for your channel, it is important for you to know what interests you about creating your own YouTube channel.
- Plan your Content:
Upon deciding what kind of content you’re going to venture into, you need to plan out ways to make it unique and interesting for your target audience. Your authenticity will help you stand out from the crowd. This is how you develop your personal brand. Try to cover the trending topics and add your personal touch to it for making it valuable.
- Create a channel with a welcoming page:
After you create your channel, make sure that it doesn’t look incomplete. Presentation is a crucial factor in bringing traffic to your channel. Your channel banner image needs to be of the correct dimensions. Thumbnails play a significant role in the clicks that your videos get, therefore ensure that they are relevant and have a consistent style.
- Make every second count:
Only include the best clips in your final cut. It is necessary to “kill your darlings” to curate relevant content for your viewers. If something can be portrayed within a minute, don’t take five for that. Think from the audience’s point of view and keep those shots that will keep them engaged throughout the video.
- Mind your SEOs:
Choosing the apt keywords is the most crucial factor to increase the visibility of your creations. Research for the popular terms, look at your competitors’ keywords, and try giving slight variations to them. Use these keywords to give your videos a suitable description & title that viewers are likely to search for. Also, put relevant tags to enlarge your viewership. Your bio too should contain relevant keywords for a greater reach. In this way, you can optimize your content to help it rank better on YouTube as well as search engine result pages.
- Be consistent:
For any creator, consistency plays a major role in building an audience. Your regularity shows your commitment and loyalty to your art. Therefore, schedule your posts and adhere to the timeline you have set for yourself.
- Interact with your viewers:
Respond to all kinds of comments– be thankful for the positive remarks and learn from those giving constructive criticism. Don’t keep your interaction limited to replying to the comments and messages; host live streams, conduct Q & A sessions with your followers. Be socially active on other platforms as well, this will help you tap into new audiences.
- Promote on other platforms:
Take full advantage of your other social media handles to spread the word about your creations.
Announcing the release of your new videos on other platforms will help you provide a teaser to the audience and build anticipation among them.
- Learn from your analytics
Make use of the analytics section to get insights on the performance of your videos. It’ll help you in learning the reasons why certain videos outperformed/underperformed. Analytics is a significant tool for determining the demographic reach of the content, depending on which you can target better.
Now that you are well aware of the steps you need to perform to become a YouTuber, the next step is to go for it! If you’re a budding creator wanting to know more about content creation feel free to drop us a line at firstname.lastname@example.org and check us out on www.zura.club for more information.